A new digital tool, the Corvette Visualizer, allows people to design and customize their Corvette in extreme 3D detail through Chevrolet.com. The Visualizer is fully interactive, with available Corvette Stingray trims and custom combinations including exterior and interior colors, seats, wheels and even seat belt colors. As customers build their Corvettes they can experience 360-degree, 3D exterior and interior renderings of their potential vehicle. They’ll be able to toggle the headlights and interior lights on and off, view the vehicle with the retractable roof on or off and change the exterior lighting so they can envision all angles of their new supercar. Users can save their build and share images of their personally designed Stingray on social media, facilitating more discussion and excitement among enthusiasts.
“We want to be able to show customers what their ideal Corvette will look like before they order it,” said Majoros. “They’ll be able to experiment with different wheels, brakes, fabrics, color samples and much more as they craft their dream Corvette. This is the most extreme level of detail we’ve ever offered at reveal and it will only improve over time.”
After building their personal Stingray on Chevrolet.com, customers can pre-order their vehicle through a certified dealership. The car that users create through the Visualizer can be sent directly to certified dealers who will work with the customer on final ordering information when vehicles go on sale.
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